EJM Designs Limited Blog

Friday, July 10, 2009

Don't Think Small and Push; Think Big and Pull.

Don't think small and push; think big and pull.

I came up with that in a previous post. Here, I think we need to dissect and look at the deeper meaning behind it.

Thinking Small

If you are a small business, you may be dealing with the moniker itself. Worse yet, you may be embodying that nomenclature, taking the word "small" and making it a part of the subconscious identity of your business: You're struggling with growth; You're worried you won't be taken seriously; You don't have an office with 30+ employees.

It's all state of mind. And you need to have a vision.

Can you see your business bigger? Do you have a plan - or even a thought of what you might do - when things really get going? Do you have a solid belief that things will really get going?

If so, then you're on the right track. You just need perspective.

On the other hand, if you are drawing on that word "small," even subconsciously, and making excuses that you're not big because you don't have the time or don't have the resources or don't know why, you need to regroup.

You are as big as you think you are. You are as successful as you know you will be.

Thinking Big

You don't have to be big to think big. It's actually the basis of any successful vision: you start thinking big and get it going from that direction. In other words, you must mentally position yourself as "big" and pull the reality of the business in that direction. Towards you. You as "The Big."

Thinking Strong

You're already "big." Even if you want to remain a small business, you need to think big to pull, to get your business to that "I'm okay" level.

But chances are - if you are thinking of or stuck in the "small" - that you're in need of some confidence. I may not be Tony Robbins, but read this with all intensity and seriousness:

You are as strong as you believe you can be. You are much stronger than you think you are. You can and will succeed. Did you hear that? You will succeed.

Plan your business strategy. Seek help in strength from others if you need it. Reassurance if you desire it. But make it solid. Don't try; do. Don't whine; make a plan to fix the problem. And never, never think "small" ever again. You're already a big business. Make it real for you.

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