EJM Designs Limited Blog

Thursday, February 10, 2011

Unfortunate Ad: HISCOX

I saw this ad over at The Oatmeal, a site full of witty and insightful web comics, seated amongst similarly-sized comic links like "How to Pet a Kitty" and the like.


Then I clicked it 'cause I was all like "OMG - thorough, well-thought-out joke site by which I may waste my time!" But I looked and I looked. And I couldn't find the funny fake-ness I anticipated it to be. And then I saw the figurative, tall, angry HR lady in a pant-suit looking down upon me with the disappointment of a sister in a habit, making that sad clicking noise out of the side of her mouth before barely audibly sighing "And what did you think would be so funny?" *

Did I mention I grew up with Cox Cable in the house?

* While I made a point of dramatizing it a bit, I am a professional when it comes to usability; the ad size tip-off, pre-click, to a quick scan and click-through of the target site lasted less than six seconds.

No comments:

Post a Comment