As many of you already know, facebook finally went with vanity URLs. That means that as opposed to linking with and attempting to remember http://www.facebook.com/profile.php?id=1234567890, you can now do something simple. For example, my new URL is http://www.facebook.com/eric.marschall.
First, if you haven't done this yet, it's quite easy to do. When you log in to facebook for the first time, there is a gray box at the top that prompts you to claim your URL. Click the link. It gives you some suggestions and the "more" option that opens a text field so you can choose your own.
They will warn you, but allow me to as well: Once you do this, once you claim your URL, that URL will be forever tied to that account. You cannot change it. So please, choose wisely. I'm sure Facebook is already dealing with thousands of emails with text to the effect of: "I meant to put HuttFace as a Star Wars fan, but...." Choose carefully. Take your time.
Second, if you haven't done this yet - Do it now!
It's not every day a land grab comes up like this. This is Branding 101 for your name and your business. This is search engine results oriented. Reports were that 500,000 names were snagged in the first 30 minutes. Go get yours now.
And after you do, check out this Wired post about some of those that must have proud mothers. Although it looks like facebook nixed www.facebook.com/haywood.jablome, and it doesn't include one I spotted and found rather clever: www.facebook.com/default.aspx
For those of you wondering about your facebook Pages (extension or promotional pages, as I have for EJM Designs Limited), if you have under 1000 fans, vanity URLs will be available for those pages in 2 weeks.
So how'd you fair? Did you get your URL? Are you waiting? Has someone squatted on it? Do you really just not care all that much? Comments want to hear from you.
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