I recently posted about gaining a niche. That niche was for Jaguar Grooming in Cincinnati, Ohio.
As you can see, a search on Google for "jaguar grooming cincinnati" popped me up at #1 (minus the sponsored links, of course).
Because it's so specialized, "jaguar grooming" itself only tops my post by a single Flickr account with an actual jaguar grooming itself.
But that's the crazy thing about the internet and Google rankings. This post itself will alter the results I am currently reporting upon. Which is another lesson: SEO and internet rankings are always in flux.
So grab onto your niche. Own it. Figure out exactly what your customers or clients are searching for, make it a part of your site and blog and Twitter, et. al.
Make it yours.
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